by Christina Daves | Apr 15, 2020 | Publicity Tools
In this video I share five strategies for Real Estate Agents to be using right now, in the age of Coronavirus, to gain exposure, stay in front of potential buyers and sellers and pitch stories the media will love. Now is the time to gain visibility, stay in front of...
by Christina Daves | Apr 9, 2020 | Free Publicity Friday
The media wants to cover stories that are relevant to the current climate. That could be related to seasonality, holidays, and trending stories. Right now what is relevant is COVID-19. The majority of mainstream news stories are related to that right now. That being...
by Christina Daves | Apr 7, 2020 | Publicity Tools
“I’m an expert when it comes to creating stories and getting a message out there.” Christina Daves (01:47- 01:52) How are you taking advantage of video and marketing that can serve as the voice of your brand? In this week’s episode, I talk about effective...
by Christina Daves | Apr 3, 2020 | Free Publicity Friday
Hey everybody. It’s Christina Daves with PR for Anyone. I want to share what I just did. Because now we’re in this really unique time where in order for us to provide value to the media, we’re doing it from home. So I just filmed a segment for ABC 7...
by Christina Daves | Mar 31, 2020 | Publicity Tools
“You can provide value to others through your expertise.” Christina Daves (02:10-02:15) Every news story breaks in a typical bell-shaped curve. When you understand that news cycle and you have particular expertise, reporters and editors are going to look for your...