Tell Your Story

Tell Your Story

In business today it's vital that you share your story. People want to know who they are working with. They want to understand who that person is and why the person does what they do. Sharing your story allows potential clients and customers to relate with you. It's...

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Pitch Ideas

Pitch Ideas

PITCH IDEAS This is going to seem kind of crazy but if you've been following me for awhile, you know this. You need to be pitching national publications NOW for stories that will go to print in October. Hard to think that far ahead. That being said, isn't it worth it...

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Seniors and Coronavirus

Seniors and Coronavirus

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Do you have industry insight on what is happening? Are you an expert in an industry that...

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How to get your product on TV

How to get your product on TV

How to Be on TV Shows: If you want to get your product on TV, a great way to do that is to pay attention to your favorite television outlet and listen if they have interest in something related to your product. You can also see what they are posting on social media...

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Getting on Local Television

Getting on Local Television

How to Be on TV Shows: Want to get on local television? Think of a story that is relevant to your local community and also what is happening in the world right now.  Use your position within your local community along with the expertise you have within your industry...

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What to Pitch This Summer

What to Pitch This Summer

Do you not pitch the media because you just don't know what or how? Are you wondering what in the world you should be pitching the media right now? It's June so you should be thinking summer story ideas. This pertains to your local media outlets of radio, TV, and...

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Should I Sell My House During Covid

Should I Sell My House During Covid

How to Be on TV Shows: If you want your best chance of getting the "yes" when trying to land in the media, pitch journalist a story that is both timely and relevant. The media is more likely to pick up stories that audiences can relate to at that moment in time. When...

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Evergreen Pitch Ideas

Evergreen Pitch Ideas

  The easiest way to land media is to use what we call newsjacking. That's when you take what's trending in the news right now and you insert yourself as an expert and you pitch the already trending news story. The media is always looking for new angles on a hot...

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Manage Money in a Crisis

Manage Money in a Crisis

How to Be on TV Shows: Think about relevance and what people want to hear. Look at the current events going on in the country and in the world and pitch your stories around those! During something like a pandemic that is new and there is so much unknown, people have a...

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My Favorite Resource: Google

My Favorite Resource: Google

Let Google Do the Work! Google truly is the greatest invention ever! We really take for granted what it can do for our businesses. Did you know that Google is actually a question search engine? So basically you can ask Google to do the work for you. Just ask Google...

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Create Your Media Reel

Create Your Media Reel

Create Your Sizzle Reel If you have as few as one or two media appearances under your belt, it's time to create your sizzle reel. A sizzle reel is a video clip highlighting you being in the media. By having this it provides instant credibility and shows the media that...

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Captivate and Cash In Live

Captivate and Cash In Live

This week I'm using Free Publicity Friday to share our live PR event, Captivate and Cash In Live that is both an in-person and virtual live event. I keep seeing people working so hard to get seen and heard. NOW is the time to have it happen! That being said, as an...

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