Success Stories

Dr. Marcie, a Children’s Behavioral Therapist landed a column in New York Parenting Magazine and was featured all over the media during the 2016 election about how to talk to your kids. She was even interviewed by the legendary Dan Rather.

How did she do it? She pitched the column in the magazine and then used that as leverage to become THE expert in the media.

Je’net is the founder of Grandmas House of Hope in Orange County (homeless shelters). We positioned her as an expert in homelessness so she can pitch various topics and get the exposure of media in her community. She has been on the Today Show, NBC, CBS and many more.

Adam has always been a master at landing his own publicity but post-COVID he saw a huge advantage. As the owner of an HR firm, he saw the constant changing landscape of corporate America and jumped in with media pitches related to various topics (travel bans, work from home policies, returning to work policies, etc.) This was a segment on FOX in Nashville (he is located in D.C.). He has also been featured in numerous national print and trade publications.

Monique Derfuss of Sound Wellness was featured on ABC sharing her craft of Gong Therapy. She pitched an anchor who she researched and learned enjoys things like yoga. This was an easy yes when you appeal to a journalist’s owns interests.

Julie Busha, the founder of Slawsa, knew her dream media outlet… the Today Show. She paid attention and watched regularly. When she heard Dylan Dryer mention she loved to top her hotdogs, Julie sent her a case of Slawsa with a handwritten note. Lo and behold on National Hotdog Day, Dylan shared Slawsa with the Today Show audience (7 million viewers).

This is one of my favorite stories. Susan is a home stager. She saw an NBC journalist’s request for a real estate agent in a certain area to film a segment in a home for sale. She had just staged a home there so offered that property. The reporter quickly changed the story from how many homes the agent had sold to how homes the home stager had staged to show how the market was booming in that area.

Lizzy Conroy, a real estate agent used the calendar to pitch a great segment idea, Do Sellers Have to Disclose a Death in the Home or if its a Haunted House? She did a great job wearing a witch’s hat and really positioned herself as the expert in the media.

Dr. Diva Nagula was featured on a radio tour across the U.S. discussing the cancer death rate seeing it’s largest one year drop. He is the author of From Doctor to Patient that chronicles his Stage 4 cancer diagnosis and his road to recovery. He used his expertise as a doctor and a cancer survivor to be the ideal guest. Hear the interview here.

Dr. Jonelle Anamelechi is a Pediatric Dentist. She pitched a story to the #1 drive talk radio (where parents are listening) about kids being home with virtual school and not having healthy lunches provided. She gave tips on how to eat healthy for both bodies and teeth. Her pitch was timely, “back to school” in September.

Dr. Sandor Kulin was on stations across the country discussing viruses and the resurgence of Measles. Being featured on so many different programs positions him as an expert in the medical field.

Cedric Stewart, a Realtor was featured in Realtor.com over 30 times in three months and then landed this article in Women’s Health Magazine (circulation over 2M) that discussed how a Realtor can help lessen the stress of selling a home. He used these media placements to repeatedly win listings.

Alison Henderson is a body language expert. In these times of COVID she is using her expertise on how to communicate with a mask on. AARP Magazine is THE #1 most circulated publication in the United States and this article exposed her business to 30+ million people.

My very first television appearance was on the Steve Harvey Show. It was amazing! I won his Top Inventor competition and won the grand prize of $20,000. Then, Diana Ross wore my product when she sang for President Obama. Watch an update about it here

How did I land on the Steve Harvey Show? I responded to Help A Reporter Out.

Once I found out when the Steve Harvey Show was airing, I reached out to my local NBC affiliate and pitched this segment showing my products the hour before the Steve Harvey Show aired. They loved it and had me on.

This segment aired on ABC. I pitched a story about PR vs. Advertising for a business show.

I pitched for several months and finally landed a spot. I prepared and did a great job which led to me being a regular contributor with monthly segments. See them all here.

I was interviewed across the U.S. about the Ellen DeGeneres situation with her producers and staff. Here is one segment from St. Louis.

When the Washington Redskins were pressured to change their name, I was on a radio tour across the U.S. discussing what this meant for the brand of the team. Listen to one interview here.

This article was tremendous for my business and gave me the credibility of being featured in Forbes Magazine.

I was featured in Success Magazine on a story about splitting with a business partner.