by Christina Daves | Dec 10, 2020 | Free Publicity Friday
FREE PR: Start Local Getting free PR gives you massive visibility for your business. “Free” is the key word here too. You aren’t paying for advertising (which is fine and could likely should be part of your marketing budget) but you are getting what...
by Christina Daves | Dec 9, 2020 | Success Stories
How to Be on TV Shows: Want to be on TV Shows? Pitch a good story that is valuable to an audience and pitch it to the right person. That is the simple formula for media success: I call it my Get PR Famous Formula: be newsworthy, create a great hook, and find the right...
by Christina Daves | Dec 2, 2020 | Success Stories
Public Relations Example: Are you interested in real estate media marketing… in other words, do you want to land in print or on television sharing your real estate expertise? See how this real estate agent landed on her local CBS television affiliate by pitching...
by Christina Daves | Nov 12, 2020 | Publicity Tools
Watch this Week’s PR Tip: I love to share tips on what I call the basics of PR, Public Relations 101. This post is all about personalizing the pitch. Many people think the press release is the way to go. I actually recommend, most of the time, NOT to send...
by Christina Daves | Oct 16, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Public Relations 101 Building relationships with the media is the basics of PR… let’s call it Public Relations 101. You pitch, consistently, and you land media. You provide value to journalists and this starts to build that...