by Christina Daves | Feb 11, 2021 | Free Publicity Friday
How Award Shows Can Help Your Business You want to use the current Hollywood Award Season for PR. By relating your business nominated movies and pitching stories around those movies, you increase your rate of success for landing media by having a timely story to... 
by Christina Daves | Feb 4, 2021 | Free Publicity Friday
Align your Business with the Super Bowl? What? Is she serious? YES!!! The Super Bowl… ads. Super Bowl ads costs millions to air and some cost millions to produce. You can take advantage of the theme of a Super Bowl ad to pitch the media. If there is an ad that... 
by Christina Daves | Jan 21, 2021 | Free Publicity Friday
Do you need a media kit? One of the questions I hear a lot is, “Do I need a media kit?” And the answer is a resounding, YES! You want to make it easy for a journalist to use you as an expert. By having a media kit on your website (back in the day we... 
by Christina Daves | Jan 14, 2021 | Free Publicity Friday
Virtual Interview The virtual interview is now the norm in 2021. Even if Covid does go away, people have gotten used to this way of life. I will be curious to see if news stations bring all of their guests back in the studio. They are saving a lot of money by not... 
by Christina Daves | Dec 17, 2020 | Free Publicity Friday
Free Makeup PR: Tips for Looking Great on Camera This week’s tip is to help you look great on camera! We’ve got free PR makeup PR Tips. Besides learning how to speak in soundbites, which is vital for being on television, the next most important thing to...