by Christina Daves | May 14, 2020 | Free Publicity Friday
How do you pitch the media? You write them a pitch they can actually use. Most news is written on an 8th grade level. This is so everyone watching can understand, even rushed or distracted. When it’s easy to follow, you are more likely to keep someone’s attention.This... 
by Christina Daves | May 8, 2020 | Free Publicity Friday
Television stations are still hosting interviews with experts who are home. It’s important that you make good TV by knowing how to have a nice set up and good lighting. In this week’s Free Publicity Friday PR Tip, I show you how I’ve set up my living room for the... 
by Christina Daves | Apr 23, 2020 | Free Publicity Friday
Journalists are pitched…. a lot…. so it’s up to you to stand out. How do you make them want to use you? Do something outside of the ordinary. Don’t pitch what everyone else is pitching. Be unique. Be different. You are an expert in your industry. Use that expertise,... 
by Christina Daves | Apr 17, 2020 | Free Publicity Friday
You can actually be your own public relations manager just by honing in on your story. Everyone has a story to tell. What’s yours? That’s what the media is looking for – what’s your story? It could be a rags to riches. It could be David vs. Goliath. It’s... 
by Christina Daves | Mar 27, 2020 | Free Publicity Friday
Hi everybody! It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week I want to talk about a drip campaign. Do you have a drip campaign so you are staying in front of your ideal journalist every single month? It’s really important that...