by Christina Daves | Apr 29, 2021 | Free Publicity Friday
Wait, what? Back-to-school s months away! We haven’t even finished this school year or graduated any seniors. HOW can the media be thinking about back-to-school already? It’s true! National publications close at least four months in advance. That means...
by Christina Daves | Apr 22, 2021 | Free Publicity Friday
Let Google Do the Work! Google truly is the greatest invention ever! We really take for granted what it can do for our businesses. Did you know that Google is actually a question search engine? So basically you can ask Google to do the work for you. Just ask Google...
by Christina Daves | Apr 15, 2021 | Free Publicity Friday
Create Your Sizzle Reel If you have as few as one or two media appearances under your belt, it’s time to create your sizzle reel. A sizzle reel is a video clip highlighting you being in the media. By having this it provides instant credibility and shows the...
by Christina Daves | Dec 2, 2020 | Success Stories
Public Relations Example: Are you interested in real estate media marketing… in other words, do you want to land in print or on television sharing your real estate expertise? See how this real estate agent landed on her local CBS television affiliate by pitching...
by Christina Daves | Nov 25, 2020 | Success Stories
Public Relations Example PR Client: Kay Bransford, Professional Financial Advocate and Owner, MemoryBanc Successful PR Topic: Organizing financial and medical records for aging parents or loved ones. Why is this PR story relevant: Aging parents are the fastest growing...