by Christina Daves | Nov 12, 2020 | Publicity Tools
Watch this Week’s PR Tip: I love to share tips on what I call the basics of PR, Public Relations 101. This post is all about personalizing the pitch. Many people think the press release is the way to go. I actually recommend, most of the time, NOT to send... 
by Christina Daves | Oct 16, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Public Relations 101 Building relationships with the media is the basics of PR… let’s call it Public Relations 101. You pitch, consistently, and you land media. You provide value to journalists and this starts to build that... 
by Christina Daves | Oct 9, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Public Relations Plan When putting together your Public Relations Plan, preparing for the interview should be on your list. Do your homework. For television segments, see how that host does an interview. Listen and pay attention to the... 
by Christina Daves | Sep 25, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Get on Daytime Talk Shows Here is one of my top tips for landing national media… pitch the national daytime talkshows. Usually, they go on hiatus from May through August and the week after Labor Day is “premier week.” With COVID,...