by Christina Daves | Nov 12, 2020 | Publicity Tools
Watch this Week’s PR Tip: I love to share tips on what I call the basics of PR, Public Relations 101. This post is all about personalizing the pitch. Many people think the press release is the way to go. I actually recommend, most of the time, NOT to send...
by Christina Daves | Nov 5, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Both Public Relations and Advertising are important for business. PR is incredibly vital and can actually be more valuable than advertising. Advertising is something you pay for and you get to dictate the message. Publicity is...
by Christina Daves | Oct 29, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Is the old adage true that any publicity is good publicity? I say, “YES!!!” Let’s keep this in perspective though… if you’re company has done something terrible or the CEO has been arrested, that’s...
by Christina Daves | Oct 22, 2020 | Free Publicity Friday
PUBLIC RELATIONS SKILLS THE FOLLOW UP One of the most important public relations skills you can learn is the follow up. With all of the content we’ve provided, you might be getting really good at coming up with great pitching ideas. Basically, it’s following...
by Christina Daves | Oct 16, 2020 | Free Publicity Friday
Watch this Week’s PR Tip: Public Relations 101 Building relationships with the media is the basics of PR… let’s call it Public Relations 101. You pitch, consistently, and you land media. You provide value to journalists and this starts to build that...